Evaluate tenant and branch mix - optimize center turnover

How do you improve your shopping center's performance? Center managers often rely on past experience what regards tenant and branch mix of their shopping centers.

Real world experiments for tenant and branch arrangements are expensive and not risk free. ShopSim allows to improve center turnover by reallocating typ and location of shops until the desired output or shopping center performance is reached.

Optimize your shopping center - realistically and risk free

The simulation optimization is based on virtual customers - modeled as autonomous agents - who visit the shopping center based on certain shop preferences, the visibility of shops and preference interconnections with other shops. If the arrangement of shops and the general center layout is near optimal, center turnover will increase accordingly.

You decide for the customers properties, either based on internal data surveys of customer typs and number or on hypothetical assumptions. You decide what scenario you want to test.

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